MEET ANDREA
Andrea Almeyda Abraham is the founder of SERV, a London-based floral design and tablescaping studio creating sensory-driven, conceptual installations for brands, events, and creative spaces.
With a background in brand building, Andrea founded SERV while working in fashion and PR. She found herself craving a more tactile, hands-on creative outlet. She began designing florals and tablescapes to elevate brand experiences, work that quickly caught the attention of tastemakers and clients alike.
What started as a creative outlet soon evolved into commissions for weddings, birthdays, and private events, and within a year, SERV became a full-time studio.
Since launching in 2024, Andrea has grown SERV into a sought-after creative partner for both brands and individuals, working with names such as MOTHER Denim, Johnnie Walker, Le Collectionist, and By Rotation, as well as tastemakers including Noorie Ana, Tamsin Wong, Mina Habchi, Andrea Cheong, and Rosie Lai. SERV’s work has been featured in British Vogue, Tatler, 5’ELEVEN, and Town & Country, and sits at the intersection of nature, design, and experience with a modern, editorial edge.
A note from the founder
Discover our World
"At SERV we specialises in transforming spaces, crafting visual stories through flowers that feel considered, memorable, and emotionally resonant. We continue to shape the studio as a creative extension of the brands and individuals it collaborates with, building a world rooted in thoughtful design and meaningful experiences. We're looking forward to welcoming you into our community" - Andrea
